The effect of service, facility, and security toward tourists’ interest to Adityawarman Museum

This study aims to determine the effect of service on tourists' interest in visiting Adityawarman Museum West Sumatra, Indonesia. The method used this research is a quantitative method. data collection technique was carried out by filling questionnaire. number respondents 100 visitors Museum. analysis validation test, reliability classic assumption multiple linear regression analysis, determinant coefficient and t-test, with all processed using SPSS 22. results showed that service, facilities, security variables influenced visit Museum, while together visit. For reason, provides an overview manager maintaining improving services, tourist safety. Then providing better security, it will attract tourists re-visit museum so which affects satisfaction. In conclusion, at more increase.